This guide was undertaken in response to requests from people working with health and wellbeing boards where there was a real desire for social media to be used effectively to help the boards shape policy, explain decisions and deliver objectives.
Health and wellbeing boards have faced a steep learning curve since assuming their full statutory role in April 2013.
The guide explores:
- some of the current social media channels
- five broad principles for using social media
- five levels of social media engagement for health and wellbeing boards to encourage progress and best practice.
Connecting health and wellbeing boards: a social media guide